Why Packy Doubled Down on Opendoor
Packy frames Opendoor as a venture-style bet on repairing the poor user experience of residential real estate. His thesis rests on the scale of housing, Zillow's departure from iBuying, Opendoor's operational discipline, and the possibility that the category leader can capture a large emerging market.
- Housing combines enormous scale with a poor transaction experience
- Opendoor had become the leading dedicated iBuyer
- Zillow's withdrawal reduced direct competition
- Operational efficiency is essential in the low-margin housing model
- The bet remained highly risky despite the large market
“it is the worst ui ux customer experience in the biggest market out there and they have the best solution with i buying”
“i am doing what you're not supposed to do doubling down on my biggest loser open”